A Look Back at 2021: Family Reach Celebrates 25 Years With Gratitude, Innovation, and Collaboration

No family should have to choose between their health or their home — a belief that has been the driving force behind our mission here at Family Reach for more than two decades. As we reflect on 2021 and celebrate our 25th Anniversary year, we stay grounded in gratitude, innovation, and thoughtful collaboration.

As our CEO Carla Tardif said, “It’s impossible to truly put cancer patients first if you’re working alone.”

This year we continued to serve families across the country and increased our tangible impact through the expansion of our one-of-a-kind nonprofit group, The LiFT Network, the launch of our Cancer Equity Initiative, and new partnerships that bring our wrap-around financial services directly to hospitals so financial treatment can begin when medical treatment does.

As the only nonprofit organization that offers robust financial services on a national scale, we’ve always had the comprehensive support to help cancer patients overcome the many costs of cancer. These new avenues of program delivery shifted our focus to reach more families and more importantly, meet them where they are in their unique cancer journeys.

It’s been another exciting year at Family Reach, but one also filled with the reminder that the COVID-19 pandemic is still taking a strong toll on the cancer community and our general world. As we’ve adapted to this new normal, we were thrilled to bring back some in-person Reach Athlete events while also continuing to expand our digital fundraising and awareness efforts.

From hosting our first-ever Giving Day in honor of our 25th Anniversary and launching our new and improved logo to celebrating our dear friend Chef Ming Tsai when he raised $10 million in 10 years for Family Reach, we were once again amazed by the generosity of our supporters.

You are the reason Family Reach is becoming a household name. You are the reason we can help more families year after year during some of their most challenging times. And to that, we say: thank you!

Take a look at some of our 2021 highlights below and know you’ve made these moments possible. Cheers to 2022!

A lasting impact


2021 donors


families supported through our Financial Treatment Program in 2021


financial guidebooks provided to families in 2021


families referred to a financial planner through our financial coaching service since launch


resources shared with families through our resource navigation service

Raising awareness for the cancer community

Raising awareness for the cancer community

As more people are finally realizing the devastating financial reality of cancer, Family Reach is proud to help shed light on this ongoing crisis in addition to raising funds and supporting families.

A new wave of financial crisis is arising for cancer patients
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Stories like these fuel our mission

Words from families

Notes of gratitude from families who received support from Family Reach

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Autumn K. Dube
Senior Marketing Manager • Family Reach Staff

As Senior Marketing Manager at Family Reach, Autumn ensures brand consistency and oversees all digital marketing campaigns, social media strategy, and influencer relationships. She believes in authentic living, and a combination of hard work and magical thinking.

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