The Impact Advisory Board (IAB) provides thought leadership and research expertise to guide Family Reach as we measure our impact on the financial burden of cancer. In order to provide comprehensive and meaningful services for patients and caregivers, Family Reach conducts ongoing measurement and evaluation of our services, including stakeholder surveys, literature reviews, intervention analyses, and focus groups. The Impact Advisory Board advises Family Reach on the strategy, design and delivery of these initiatives to ensure success in our data collection, analysis, and program improvements. The IAB also offers, contributes and reacts to new ideas that further enhance our mission of removing financial barriers to treatment in an equitable and accessible manner.