Imagine Session

Where cross-industry innovation and collaboration converge to transform cancer care

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More than half of people facing cancer can’t afford their basic needs

What happens if a patient’s lights get turned off, or they don’t have food in the fridge?

For nearly 10 years, Family Reach’s Imagine Session has united leaders to remove financial barriers to cancer care and improve survival rates.

Attendees

Industry Breakdown

75%

Director-level and above

Topics and key themes

Removing stigma and shame

“Looking back, I wish I had connected with my oncology social worker sooner. There are times when we let our pride get in the way…but a closed mouth doesn’t get fed.”

— Nicole Perkins, single mom with cancer

Treating patients as people

“People often forget about the individual experience when you scale, but it’s key to keep that at the center of what you do when you are scaling your programs.”

— Caitlin Donovan, Partner at General Catalyst

Meeting families where they are ​

“As much as you can, work closely with community-based organizations, community health workers, and social workers…the power is in the trusted relationships on the ground.”

– Dwight Schultheis, Director, InstaCart Health

Inspiring speakers

These are some of the thought leaders who shared their expertise alongside patient and caregiver voices at previous Imagine Sessions.

Join the Imagine community

Born from the Imagine Sessions, our industry newsletter covers the financial impact of cancer through the lens of health equity, real patient experiences, and the latest research.

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Thank you to our Imagine Session 2024 sponsors

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