Kenji Freedman

Reach Athlete Founder

Once a teacher and counselor to underprivileged kids, now a personal trainer and fitness enthusiast, Kenji Freedman has two passions in life – staying healthy and helping others. Kenji was first introduced to Family Reach through Executive Director and close friend Carla Tardif, who shed light on the mission and showed him how he could bring his passions together.

Kenji is the founder and leading developer of our Reach Athlete program, and has helped hundreds of families to date with his fundraising efforts. He has led indoor cycling challenges, boot camps and training sessions to benefit Family Reach and engage an even greater network of Reach Athletes. Most notably, Kenji launched the annual holiday spin series.

“The mind, body and soul are inherently connected, which creates a natural link between fitness and fundraising,” Kenji said. “I knew I could use fitness as a tool to help build awareness for Family Reach.”